Concept / Strategy / UX/UI
FOM is a digitally native brand, designed specifically for the fast-paced, dynamic nature of younger generations. We joined the FOM team to build out the launch of their launch campaign.
As part of a US-based launch, we created a wide range of of marketing communication materials, including a photo production and video commercial. We created the entire brand appearance on all digital platforms including Amazon, FOM’s website, and social media platforms.
A major part of this project was the stills and video production process, which we ran from A to Z. We spearheaded this process from concept creation, art direction, model recruitment, photography and more. We also created a high-end commercial for FOM products, that ran across US digital platforms.